Team Leader

Lilly_profile

Dr. Lilly Sar (PhD)
Director - Centre for Social and Creative Media

 

Introduction

The Centre for Social and Creative Media puts Communication for Social Change into action: from using overarching approaches that cover areas of Communication for Development, Action Research and Participatory Communication. We are the voice for the voiceless through the use of media and developing local research and development approaches that enrich Papua New Guinean communities. In bringing light to social issues topical to our everyday local communities, we support community stories and the sharing of indigenous knowledge amongst communities. We are not only determined to advocate for the welfare and prosperity of our communities but are pivotal in developing communication models and strategies, adaptable to our communities so our utmost priority can be achieved. That is creating Communication and Media that fosters positive change in Papua New Guinea.

The CSCM has undertaken many projects since its establishment and some of the projects continue into the future. The Centre has grown in its staff and project capacity. CSCM outputs have shown the uptake of relevant media products in Papua New Guinea (PNG) and the Pacific. CSCM research projects have allowed the Centre to build capacity at the UOG and the University have linked the Centre with international partners.

 

 

As part of the research and projects that the CSCM undertakes, CSCM propose scholarships for postgraduate studies, Masters and Honours to be included as a component of the project. The CSCM offers a postgraduate program in Communication & Social Change, which allows developing innovative approaches to communication research. The courses offered are designed to expand the fellows understanding of research and media production in indigenous communities with a focus on the Pacific region. CSCM has a community approach that enriches the research process and postgraduate students are encouraged to use and adapt this approach to better suit the project.

The CSCM postgraduate program trains people in developing leadership skills in running research and community-based projects. It equips candidates with academic and practical skills to develop a critical understanding of the role communication plays in development, which include:

  • Postgraduate Studies in Communication and Social Change
  • Expand your research skills and expertise in communication
  • Specialise in communication and work across disciplines
  • Participate in national and international research projects
  • Link with international institutions and mentors
  • Industry focused with links to key organizations
  • Acquire new skills in photography and video production with experienced filmmakers
  • Strengthen your career profile by being up-to-date with the latest media technologies.

Whether you are a recent graduate or already employed, the Centre for Social and Creative Media (CSCM) at the University of Goroka offers you an opportunity to study using modern facilities and access to a local and international network of mentors. The CSCM postgraduate program in Communication and Social Change allows you to develop innovative approaches to communication research. The courses offered are designed to expand your understanding of research and media production in indigenous communities with a focus on the Pacific region. We have a community approach that enriches the research process and postgraduate students are encouraged to use and adapt this approach to better suit their projects.

The CSCM postgraduate program trains people in developing leadership skills in running research and community- based projects. It equips candidates with academic and practical skills to develop a critical understanding of the role communication plays in development.

The centre manages a number of projects as listed below. These projects aim to enhance the livelihoods of different target populations in PNG by using communication to not only disseminate information but to provide a platform for and support communities in addressing various social issues that they face.

Human Rights Film Festival (HRFF)(Annual)

The PNG Human Rights Film Festival is an annual event funded previously by the United Nations Office for Papua New Guinea. The film festival screens films based on different human rights issues around the world and also in PNG. The CSCM is the Goroka festival Organizer.

Climate Smart Agriculture opportunities for enhanced food production

The project aims to facilitate the use of seasonal climate information in PNG farming communities to underpin important agricultural production decisions and by doing so improve food security outcomes in rural communities. Project will explore incorporating CSA programs which are (1) scientific and indigenous seasonal climate information into farming practices, (2) show potential value of integrating scientific and indigenous knowledge to improve food production, and as well as (3) providing access to and to share SCF knowledge products to farming communities.

Responding to Emerging Pests and Diseases threats to horticulture in the Pacific Islands

Project to build diagnostic and integrated pest management (IPDM) capacities in PNG (NARI & UOG), Fiji, Samoa, Solomon Islands and Tonga through development of Plant Health Clinics. Project also addresses bio control measures in the Pacific and rearing facility to be established in SPC, Fiji.

Communicating community initiatives on biodiversity conservation for sustainable habitat management and improvement of resource owner livelihoods

Develop an understanding of the success stories of community managed Natural Resources using Participatory Action Research. Stories gathered from 1. Tenkile Conservation Alliance (Tree Kangaroo Tenkile & Weimang - Lumi;, 2. YUS Marine conservation (Marine Resources & alternative livelihood activities) - Ronji; .3. Sepik Wetlands Mangement Initiative (Fresh and Salt water crocodiles) - Ambunti; and 4. Mas Kagin Tapani Association (Leatherback turtle) - Karkum.

Kunjin Stone Axe History

Documenting the history of the stone axe in the Jiwaka province. A documentary, school workbook and a textbook to be produced.

Pacific Film4Gender- Strongpela Meri

The Pacific Community Filmmaking Consortium is a network of Pacific filmmakers and organizers working with communities. The consortium represents an emerging body of Pacific- made participatory films and filmmakers who have come together to develop and share practice as filmmakers and to support the communities with whom they collaborate. Title: "Strongpela Meri" (Strong Women). The film highlights the resilience of women in and around Goroka in the Eastern Highlands of Papua New Guinea during the 28-day national Covid-19 lockdown in 2020, providing food for their families and as table mamas selling produce in the streets. The film features Ms. Eriko Fufurefa, president and the founder of KUSWA (Kafe Urban Settlers Women’s Association), a Goroka based NGO which addresses Gender Based Violence. She reflects on the pandemic’s impact on marginalized women and the government role in addressing emergencies for urban settlers and people in rural communities.

Improving Livelihoods of Smallholder Coffee Communities in Papua New Guinea

Engaging agricultural communities in climate responsive coffee production: a PNG case study. The Centre for Social & Creative Media, is working in collaboration with scientists and farmers to develop videos on the establishment of carbon sequestration and trading with small holder PNG coffee growers and the broader coffee industry in generating further income for improved food security outcomes from enhanced social security in rural communities.

 

About The University of Goroka

The University of Goroka (UOG) is the third largest of the six universities in Papua New Guinea (PNG), and is by far the largest teacher education institution. The University was formed in 1997 from two faculties...

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The University of Goroka
P.O Box 1078
GOROKA
Eastern Highlands Province

TEL: +675 531 1700

Email: info@unigoroka.ac.pg

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